Building An App Like Dunzo - Competition Analysis
Dunzo is a Bangalore-based task management company whose business is a straightforward business plan. Within apps like Dunzo, users can include notes to their orders. Right after placing the order, the delivery task is handed over to a delivery person by a nearby delivery manager.
The picture of the product is then handed over to the delivery boy as confirmation. The item will be delivered to the customer’s location. An online multi-delivery app like Dunzo acts as a link between the customers and the nearest delivery person for the accomplishment of the tasks.
Dunzo facilitates everything that is demanded by the customers, from restaurant orders to groceries, pets, and prescriptions, in order to ease daily life.
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Features That Make app like Dunzo Stand Out
Push Notifications
Dunzo gives a push alert and notifications on a regular basis, which is considered one of the perfect ways to build exposure and stay ahead of its rivals and competitors in the market. With this feature, the company keeps in contact with its clients.
These messages help to attain information such as promotions, deals, localized messages, and many more. Constant reminders about discounts, exclusive offers, and loyalty plans are sent to the customers. This practice helps in attracting and engaging customers.
Discount Regards, Cashback & Loyalty Programmes
App like Dunzo provide discounts and exclusive deals in order to draw more customers. As per the research, around 40% of users make use of the app for ordering food, to check for coupons or cashback, 25% of all users to get loyalties. Dunzo believes in building brand loyalty among the potential consumers instead of generating brand awareness.
Real-Time GPS Delivery Tracking
If we talk about the major characteristics of Dunzo, then they enable customers to monitor food locations via GPS in real time. GPS is designed in such a way that it can facilitate bidirectional monitoring and working. It helps to define the location of the consumer in which to give the food.
After the confirmation of the location, the progress and movements of the delivery personnel can be easily monitored. Google Maps, MapKit, and Waze Navigation are some of the great APIs used within the process.
Easy In-App Payment Options
Payments have a major role in any organization. Although it is the last placement operation, a customer can never try again if he/she faces any minor/major problems. For an extremely efficient and easy-to-use payment process, a customer must make use of all payment modes in the food delivery on-demand apps.
Apps like Dunzo have incorporated almost all possible payment gateways or mobile wallet app services that are available in the market. Some examples are Google Pay, PayPal, Amazon Pay, Credit/Debit Card, Online Banking Cash On Delivery (COD), etc.
Social Media Integration
There is no doubt behind that social media has played an important role in Online Marketing over the past few years. This strategy boosts the decision of customers. By incorporating social media Dunzo permitted its consumers to quickly share the profile, the images or videos of their favorite dishes with their friends and family.
Review & Rating
There is no doubt behind that social media has played an important role in Online Marketing over the past few years. This strategy boosts the decision of customers. By incorporating social media Dunzo permitted its consumers to quickly share the profile, the images or videos of their favorite dishes with their friends and family.
Easy Order Placement
It has been observed that most people choose to order online; the reason behind this is that the process is fast and convenient. This can only be done with the flexibility of the application.
Dunzo’s team knows and understands this thing extremely well, which is why they have built an interface for the users that is easy to use. There, the UI gives the users the option to explore & discover what they need easily – without overwhelming the users with a lot of options!
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Steps You Need To Follow If You Want To Develop An App Like Dunzo
1. Gather All The Requirements
Firstly, it is inevitable to gather the requirements for progressive web app development. It is essential to understand what things are demanded within the app and how you want it to behave. The proper development can only be initiated when there is a written plan, and that cannot be made without gathering all the requirements.
Read about The Importance Of Mobile App Development
2. Find The Target Audience
Once you have gathered the requirements, in-depth research about the target audience is a mandatory step. A mobile app development company should prioritize the needs and requirements of the people of that region.
After analyzing the people you have to cater to, you can refine your requirements and make a proper prototype. The features and functionality have to be decided once your target audience is locked.
3. Create A Prototype
The next best step to achieve this is when you have the requirements and target audience with you; you can easily develop a prototype for the application. After the development of the prototype, you just need to follow the plan and make sure that you keep on analyzing things.
The prototype is just the first draft of the application, and after that, you need to do things that are in favor of the application.
Read about 7 Top Features Of Mobile App Development
4. Remove Features That Are Not Essential
In this step you need to remove all the features that are not required for the application. This is something that will make the application light and to the point. Most applications are failing because they have so many extra features in them that the users feel distracted.
5. Start With The Design
After you have decided on the features and have the prototype, it is time to hire the team of dedicated developers to work with the UI/UX.
6. Find A Developer Or A Development Company
At this stage, you finally need to involve a developer or a development company to initiate the actual development of the application. The backend of the application is important, and hence it should be developed by experts.
7. Deploy The Application
Once the application is developed, tested and fixed, it is time to release it for the end-users. That can be released over the official website so that people can download it.
App like Dunzo Business Model: How Dunzo Earns Money?
App like Dunzo manage their complete operations from themselves that helps them to manage the quality of service without any issues. Now there are several apps like Dunzo that are using various revenue generation models helping them to sustain in the extremely competitive hyperlocal market where everyone wants to win the heart of customers.
Let’s discuss their revenue business model in detail:
1. Delivery charge: delivery charges are dependent upon the distance the product is to be delivered. The charges vary from Rs. 10 to Rs. 60.
2. Commission From Partners: Dunzo charges a commission (ranges from 10% to 30% per order) from their partners store.
3. Surge Pricing/ Demand Pricing: Demand price is dependent upon the demand of a particular item in any specific area. If the demand in an specific area increases suddenly then only the surge charge applies on each order at that time.
Competitors of app like Dunzo
The prominent competitors of Dunzo are:
- Swiggy
- Bigbasket
- Zomato
- Jugnoo
- Jhutpat
- Mera task
It also has rivals that are emerging out of metro cities like Delhi, Pune, and Bengaluru. The logistics industry in India is huge and intense competition is inevitable all around.
Conclusion
So, I hope now you have understood how the app like Dunzo works in the market and what their revenue models are. When it comes to building an app like Dunzo, it’s a good idea to build it, as there is a huge demand for the same.
If you are looking for an app development company to build an app like Dunzo, you can reach out to the GSATech World for the same.
